Secret Life of Pets 2 – Universal

宠物的秘密生活2 -通用

The Challenge 挑战

Universal wanted to explore options on how to bring fans into the theaters before the show time. Using The Secret Life of Pets 2 as a model, they want to explore a pop up activation with several activations and photo opportunities.

环球公司想要探索如何在放映前把粉丝带到影院。

以《宠物的秘密生活2》为模型，他们想探索一个弹出式激活，有几个激活和拍照机会。

The Solution 解决方案

Inside the Thousand Oaks AMC, moviegoers were treated to an interactive pop-up experience for the release of “The Secret Life of Pets 2”. From May 24th to July 7th, fans had the chance to explore six different interactive stations, immersing them into the film’s setting!

在千橡园AMC影院，观影者可以享受到“宠物的秘密生活2”的互动弹出体验。

从5月24日到7月7日，影迷们有机会探索6个不同的互动站，将它们融入到电影的场景中!

ACTIVITIES

Flip Book Station

Hamster Wheel Photo Op

Peek-A-Boo Movie Clip Wall

Let’s Play Fetch Game

Dog Toy Making Station

Leash Photo Op

活动

翻页站

仓鼠轮子照片操作

躲猫猫电影剪辑墙

让我们玩捡球游戏吧

狗玩具制造站

牵绳拍照

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图片来自网络及品牌公开信息，出处见品牌

原文链接：https://gdxstudios.com/portfolio-posts/secret-life-of-pets-2/